Lefty’s Reading challenge is a reading program designed to encourage your child to read. It also helps teachers with their current classroom reading programs, by providing incentives, to get your children excited about reading.


  • Have your child read (or read to them) 20 books or complete 20 reading assignments during Jan. 14-Feb. 8, 2019. Make sure they color in their reading logs provided by their teacher or online. Once complete, have them turn it in to their teacher along with their signed parent permission form on the reading log and a survey that you the parent need to fill out.


  • Once they’ve completed the challenge, your child will receive a free Lefty’s Kids Club membership card, and a voucher redeemable for a FREE ticket to NASCAR Qualifying Day on March 15, 2019 or the NASCAR Xfinity Series Race on March 16, 2019. Since kids 12 and under get in free with their Kids Club card, their voucher can be used for a free ticket for anyone in their family!


  • Schools that participate in Lefty’s Reading Challenge can win prize money for their libraries and even school-wide pizza parties!



Contact for more information:

Heather Perrin 
Account Executive, Youth Marketing
(909) 429-5611


Para Español:

Alexis Martinez
Coordinator, Cross-Cultural Marketing
(909) 429-5207